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ネスレ CZ&SKにおけるRPA活用による販売促進について
Leveraging RPA as a Sales Driver at Nestle CZ&SK

Petra Kellermann Slotemaker

Information Systems and Insights Manager; Digital Transformation Lead, Nestle

ネスレ CZ&SK社 における営業部門(貿易活動管理、リーフレット、リスティングカード)の自動化適用事例、ローカルプロジェクト、複数の大規模小売店のサプライチェーン管理を自動化するビジョンをご紹介いたします。

Nestle CZ shares its experience automating commercial use cases for the sales department (trade activity management, leaflets, listing cards) and local projects and explains its vision to automate supply-chain management for multiple large retailers.

講演者情報

Petra Kellermann Slotemaker

Information Systems and Insights Manager; Digital Transformation Lead, Nestle

Petra Kellermann Slotemaker has spent four years at Nestle in various roles. Currently, she is responsible for digital transformation and application of modern/emerging technologies in commercial areas, insights, analytics, and e-business. Prior to this position, Petra held various roles in insights, marketing, and technology-related fields, including serving as Consumer Engagement Manager for British American Tobacco, Management Consultant in the Dutch-based BeBright, which focused on utilisation of technologies and innovations in healthcare, especially for geriatric patients.